About Lani

Founded in May 2014, Lani has become well established in the green beauty scene. The brand stands for affordable, natural, vegan, cruelty-free skin and hair care made with delicious tropical ingredients.

All products are packaged into glass bottles and jars, are made with high quality, food-grade ingredients and are always free of parabens, synthetic fragrances, silicones, mineral oils and animal derived ingredients.

The Brand

Hand-made in Nottingham, England, the entire Lani range is produced in small batches every couple of weeks to maximize freshness.

Lani has gained a cult status among the vegan community as a brand that speaks passionately against animal cruelty and promotes cruelty-free living and natural and healthy lifestyle choices.

The brand regularly donates a percentage of profits to animal charities. Donations have so far been made to Animal Hope and Wellness, Sea Shepherd, Animal Aid Unlimited, Second Chance Animal Rescue, Brinsley Animal Rescue, Amicii Dog Rescue and Tower Hill Stables.

Throughout 2019 Lani will be donating 5% of profits to 11 different charities. The charity for March is Friend Farm Animal Sanctuary, an animal sanctuary located in rural Kent, UK. Established in 1994 they have rescued upward of 2000 animals.

The Founder

My interest in cruelty-free, vegan and natural products started after I made the transition to a vegan lifestyle in 2013. I became more conscious of what I was putting on my skin and hair and no longer wanted to use products with unrecognisable ingredients that may have also been tested on animals. I’ve always loved using oils on my skin and hair so the first product I made was an oil blend which I used as a hair mask. I fell in love with the results, so I made a bigger batch and handed it to friends and family who loved it just as much as me. It became the bestselling Tropical Hair Treatment and it was this product that inspired me to found Lani in May 2014.

All my love, Viola


'You guys askedme to share more of the beauty products that I use. I really love this serum by Lani. I purchase it myself and just want to share because I think it’s really great. I don’t have perfect skin and especially in the colder months I get dry red patches. But the blend of oils in this serum helps to heal them really fast. I use it in the morning and before bed, it absorbs quickly and makes my skin feel soft. My hubby loves it too. I also tried their night serum and it’s amazing as well. Highly recommend this brand💗!' via @tofu_fit_girl
Blue Mint 👉 Doesn't strip skin yet leaves skin perfectly clean. Balances and hydrates at the same time. Foams but doesn't contain sulfates. Feels super velvety and creamy. Smells like a minty oaty mylkshake. Changes colour. Comes in recyclable glass bottle. Basically, you need it now...
'We know we cannot be kind to animals until we stop exploiting them -- exploiting animals in the name of science, exploiting animals in the name of sport, exploiting animals in the name of fashion, and yes, exploiting animals in the name of food.' César Chávez ✌
The magical Blue Mint has joined the family. Who's excited to try it? 👇
Don’t just cleanse, nourish! Featuring organic blue spirulina our brand new cleanser Blue Mint is a powerhouse when it comes to feeding your skin…⁣ 🙌
So what exactly is Spirulina and why would you want it on your face?👇 ⁣
Spirulina is a type of bacteria called cyanobacterium, which is commonly known as blue-green algae. Phycocyanin, the substance in spirulina that makes it a powerful antioxidant, is also responsible for its incredible blue colour. ⁣
It’s a nutrient-dense superfood and is packed with proteins, anti-oxidants, vitamin E, selenium all of which are known for their powerful anti-aging and beautifying benefits. It helps to eliminate free radicals, slows down premature aging, fights acne, soothes redness and dryness. It’s also an amazing source of chlorophyll, which has cleansing properties, and it also helps your skin retain moisture, which is a major key to maintaining a glowing complexion...